Professional Training Digital Media & Marketing

Course Dates: to
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Duke University


Professional training


Country: United States

The online, self-paced Digital Media and Marketing Certificate is designed for individuals ready to expand their skill set in today’s internet driven market.  Students can study the real-time curriculum online, watch streaming video lessons, and learn the valuable and actionable skills necessary to be competitive online from the industry’s most respected authors, speakers, and consultants. This intensive program is focused on the most critical areas of Internet marketing and is regularly updated to remain relevant in today’s rapidly shifting online marketplace.  It is considered one of the most in-depth programs available today at an estimated 350 hours of combined instruction/study time.

The online Digital Media and Marketing Certificate program is comprised of the following modules:

  • Introduction to Online Marketing
  • Internet Marketing Foundations
  • Search Engine Optimization (SEO) Practitioner
  • Content Marketing
  • Social Media Practitioner
  • Mobile Marketing Practitioner
  • Pay Per Click (PPC) Practitioner
  • Conversion Optimization Practitioner
  • Web Analytics Practitioner
  • Display Advertising
  • Email Marketing
  • Short Courses (Optional)