Digital Marketing Specialist

Job Dates: to
Application Deadline:

Wargaming.net

Type

Corporate / junior

Location

Country: United States

Wargaming America is looking for a passionate Digital Marketing Specialist to enlist in our ranks. We need someone with a solid understanding of both digital marketing and the AAA free-to-play space across PC, console or mobile games. In this role, you will work cross-functionally and across different teams on a variety of projects integral to our growth and innovation. You will participate in executing, optimizing and measuring digital campaigns to ensure Wargaming’s continued success on the digital battlefield.

What you will do:

  • Collaborate with the Digital Marketing Team to build media plans for various Wargaming titles at different stages in their product lifecycle using, but not limited to, display, influencer, social media, online video, and TV campaigns
  • Own and coordinate the creative ad specifications and requirement processes for all campaigns, ensuring delivery and promptness
  • Analyze creative and channel performances, optimizing both ad creation and budget allocations for current and future campaigns
  • Communicate with cross-functional teams and external partners to develop successful and measurable strategies and negotiate media placements
  • Monitor digital marketing trends, execute ongoing competitive analyses, and ultimately strategize new opportunities to expand current programs and drive profitable demand

Requirements:

  • BA in marketing or relevant experience
  • 3 years’ experience in marketing or ad operations
  • Computer proficiency, specifically in Excel and PowerPoint
  • Knowledgeable in marketing channels and terminology
  • Able to figure out an answer in the midst of chaos (i.e. troubleshooting)
  • Able to work well with little direction
  • Excellent global interpersonal, communication and organizational skills; able to develop strong relationships across cultures