This degree will give you a working knowledge of advertising and marketing practices, including a firm grounding in advertising, brand strategy, digital marketing and critical and creative communications. You will hear from guest speakers from some of the UK’s top advertising, marketing and design agencies, enabling you to benefit from their expertise. Part of your studies will involve a real life advertising project for an adverting, design or media agency. The companies our students have worked with include Saatchi & Saatchi, BT and HoWoCo. You will learn from senior academics with wide experience in international companies and advertising agencies. We also have guest speakers from some of the UK’s top advertising, marketing and design agencies and in-house communications teams.
Lancaster , United Kingdom