Study how digital media influence communication between companies and their (potential) customers and other stakeholders, and study the possibilities that these resources offer for internal communication. With a large number of electives you can become an all-round communication specialist, or specialize yourself in marketing communication, internal communication or corporate communication.
Program and courses
In the MSc track Business Communication & Digital Media you will become an expert on communication issues in the area of business communications and digital media.
- Learn about the principles of modern marketing communications and how to analyze and manage social media interactions.
- Study the ways to improve the image of an organization, understand the impact of rapidly changing internet and digital media technologies on business communications, and find out how to make user-friendly websites or deal with conversations in the social media.
- Choose of all elective subjects from the master Communication and Information Sciences. Become all-round or specialize yourself in the field of marketing communication, internal communication or corporate communication.
Typical courses are:
- Online Public Relations
- Corporate Social Responsibility Communication
- Social Media Marketing
Regular fees: 2060 EUR
International Fees : 11000 EUR
Warandelaan 2, 5037 AB Tilburg
Tilburg , Netherlands