Master Of Business Administration (Social Media Management)

Now other U.S. colleges are unveiling their own social media management MBA degree programs. That's hardly surprising. A pioneer in distance learning and adult education since 1971, Excelsior College often leads the way in trying out new ideas—and passing the benefits on to adult students.

Our social media management MBA concentration is yet another example. Our unique MBA degree program allows you to:

  • Take all your courses online, on whatever schedule works for you.
  • Graduate in less time, for less money.
  • Earn a respected MBA degree that makes an impact in the job market.
  • Get a head start in a fast-growing sector that's bursting with opportunities.


In Excelsior's social media management MBA concentration, you'll learn to use Twitter, Facebook, Reddit, and other social media tools to:

  • Create and implement social media marketing campaigns.
  • Integrate social media tools with traditional marketing strategies.
  • Identify and market to targeted audiences.
  • Effectively manage online communities.
  • Measure and analyze audience behavior.

Designed with direct input from industry experts, Excelsior's social media management MBA concentration emphasizes practical, hands-on skills. You'll gain social media management expertise that brings your organization up to speed—and offers the potential to get ahead of the curve.

Start Date

End Date

Program Duration

24 Months

Application Deadline


Mba programs

Certifications & Titles


Study Options

Full Time

7 Columbia Cir, Albany, NY 12203

Albany , United States

Start Date:

End Date:


United States



Mba programs

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